What we think of the Pantone Colour of the Year 2023

This year’s Color of the Year is powerful and empowering.

“Pantone’s Color of the Year, Viva Magenta 18-1750, vibrates with vim and vigor. It is a shade rooted in nature descending from the red family and expressive of a new signal of strength. Viva Magenta is brave and fearless, and a pulsating color whose exuberance promotes a joyous and optimistic celebration, writing a new narrative.

This year’s Color of the Year is powerful and empowering. It is a new animated red that revels in pure joy, encouraging experimentation and self-expression without restraint, an electrifying, and boundaryless shade that is manifesting as a stand-out statement. PANTONE 18-1750 Viva Magenta welcomes anyone and everyone with the same verve for life and rebellious spirit. It is a color that is audacious, full of wit, and inclusive of all.”

Pantone Viva Magenta is a vibrant, bold shade of pink that is sure to make a statement. This color is perfect for those who want to add a pop of color to their wardrobe or design projects.

One of the best things about Pantone Viva Magenta is its versatility. This color can be dressed up or down, and it pairs well with a wide range of other colors. For a bold, eye-catching look, try pairing Pantone Viva Magenta with black or white. For a more subtle, cohesive look, try pairing it with other shades of pink or purple.

In fashion, Pantone Viva Magenta can be a fun and playful addition to any outfit. Try pairing it with neutral staples like jeans and a white t-shirt, or dress it up with a chic blazer and heels. This color is also great for accessories, such as bags, shoes, and scarves.

In design, Pantone Viva Magenta can add a fun and energetic touch to any project. Use it as an accent color to add some interest and personality, or as the main color to create a bold and vibrant look. This color works well in a variety of design styles, from modern and minimal to eclectic and bohemian.

Overall, Pantone Viva Magenta is a fun and playful color that is sure to add some energy and personality to any project. So why not give it a try and see what you can create?